Inspiration library

Get inspired by leading uses Blings, then start from any example as your own template.

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Feedback Review

Rate Your Haul

A pet supplies retailer invites the customer to rate their recent order inside a personalized post-purchase video and, if happy, drop a review.
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Rate Your Haul

Post-purchase review request in a personalized video

Feedback Review Survey
Who
  • A pet supplies retailer
Industry
  • Retail
Channel
  • Email

Use Case

After an order arrives, a pet supplies retailer follows up with a personalized video that shows the customer their own recent haul rather than a generic “how did we do” email. Tappable stars sit right on the collage, so rating the order takes a single tap inside the video instead of a click through to a separate survey page.

The experience then branches on how the customer felt. Happy shoppers are invited to turn that quick rating into a public review while the good experience is fresh, and anyone who taps a lower score is routed to a private path where the retailer can catch the problem early. Because the video is built from the actual order, every product on screen is one the customer can genuinely speak to.

Outcome

By making feedback effortless and personal, the retailer grows its review volume, collects more of the social proof that drives new sales, and surfaces service issues early enough to fix them.

scutts haul 01 collage
scutts haul 02 items
scutts haul 03 review
App Downloads

App-Only Perks

An apparel and footwear brand converts a web-only shopper into an app user with a personalized video showcasing app-exclusive drops, early access, and rewards.
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App-Only Perks

Converting web shoppers to the app with exclusive drops

App Downloads Engagement
Who
  • An apparel and footwear brand
Industry
  • Retail
Channel
  • Email
  • SMS

Use Case

To move a web-only shopper onto its app, an apparel and footwear brand sends a personalized video that makes the app feel like the better front-row seat. It showcases the drops, early access, and rewards waiting inside, framed around the styles that customer already gravitates toward, so the pitch lands as “here is what you are missing” rather than a generic “download our app” banner.

The perks on screen are pulled from the shopper’s own taste and history, and the whole message is addressed to them by name, so the early-access drops and app-only rewards feel personally held. A single tap takes them from the video straight to the app, turning curiosity into an install in the moment their interest is highest.

Outcome

By giving web shoppers a concrete, personalized reason to make the jump, the brand grows app adoption, increases how often those customers engage, and moves them into the channel where loyalty and repeat purchases run strongest.

selmas app 01 apponly
selmas app 02 perks
selmas app 03 getin
Personalization Reactivation

Still Thinking About It?

An apparel and footwear brand re-engages a lapsed shopper with a personalized video of the items they viewed or left in cart, styled on a model, plus a gentle return incentive.
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Still Thinking About It?

Re-engaging a lapsed shopper with their viewed items

Personalization Reactivation Retention
Who
  • An apparel and footwear brand
Industry
  • Retail
Channel
  • Email

Use Case

When a shopper drifts away after browsing but never buying, an apparel and footwear brand brings them back with a personalized video built from the exact items they viewed or left in their cart. Rather than a flat product grid, the pieces appear styled on a model, so the customer sees how the jacket or the sneakers would actually look worn instead of sitting in a thumbnail.

The video is assembled from that individual’s browsing and cart history, so every item is one they already showed interest in, paired with a gentle “still yours if you want them” message and a soft return incentive. It reads less like a nagging reminder and more like the brand holding their favorites for them, with a clear path back to finish the purchase.

Outcome

By re-engaging lapsed shoppers with the products they were already considering, the brand recovers abandoned consideration, reactivates dormant customers, and turns quiet browsing sessions into completed sales.

selmas still 01 carousel
selmas still 02 saved
selmas still 03 offer
Loyalty Recurring Revenue

Subscribe & Save

A pet supplies retailer turns repeat buyers into subscribers with a personalized video that shows how a subscribe-and-save plan for their pet's food saves money and never runs out.
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Subscribe & Save

Converting repeat buyers into subscribers

Loyalty Recurring Revenue Subscriptions
Who
  • A pet supplies retailer
Industry
  • Retail
Channel
  • App
  • Email

Use Case

When a customer keeps buying the same bag of food every few weeks, a pet supplies retailer turns that habit into a subscription with a personalized video. It shows the shopper their own pet’s food on a subscribe-and-save plan, spells out how much they would save on each order, and reassures them they will never run out at the wrong moment.

Everything in the video is drawn from the customer’s order history, so the product, the delivery cadence, and the savings are specific to their pet rather than a generic offer. A one-tap button starts the plan right from the video, so signing up takes a single click instead of a trip through a settings menu.

Outcome

By converting repeat buyers into subscribers, the retailer locks in recurring revenue, lifts customer lifetime value, and builds the kind of steady, low-effort loyalty that keeps pet owners coming back.

scutts sub 01 neverrunout
scutts sub 02 savings
scutts sub 03 onetap
Reorder Replenishment

Time to Restock

A health-and-beauty retailer times a personalized video to a product's typical run-out date, reminding the customer to restock their staple with a one-tap reorder.
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Time to Restock

Timed replenishment reminder for a staple product

Reorder Replenishment Retention
Who
  • A health-and-beauty retailer
Industry
  • Retail
Channel
  • Email
  • SMS

Use Case

A health-and-beauty retailer knows roughly how long a staple product lasts, so rather than waiting for the customer to remember, it reaches out right as the bottle is due to run dry. A personalized video, timed to that product’s typical run-out date, shows the customer their own item running low and prompts them to restock before they notice the shelf is empty.

The video is built from the customer’s purchase history, so the product, the reorder timing, and the price are specific to them. A one-tap reorder button sits inside the video, turning a small errand into a single click and removing the friction that usually sends people to whatever is easiest to buy.

Outcome

By meeting customers at the exact moment they are about to run out, the retailer captures predictable replenishment revenue, deepens loyalty, and keeps shoppers from drifting to a competitor’s shelf.

lumiere restock 01 low
lumiere restock 02 reorder
lumiere restock 03 refills
Cart Conversion

Complete Your Cart

A home goods retailer wins back abandoned carts with a personalized video that stages the shopper's items in a styled room and nudges them back to checkout.
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Complete Your Cart

Converting abandoned carts with a styled reminder

Cart Conversion Personalization
Who
  • A home goods retailer
Industry
  • Retail
Channel
  • Email
  • SMS

Use Case

When a shopper leaves before checking out, a home goods retailer follows up with a personalized video rather than a plain reminder email. The video rebuilds the exact cart and stages each item in a styled living-room scene, so the pieces the customer was weighing appear the way they would look at home instead of as thumbnails in a grid.

Every element is generated from the individual cart, so the room, the products, and the price reflect that specific shopper. A limited-time nudge and a one-tap “Complete your cart” button sit right inside the video, giving the customer a clear, low-friction path back to checkout while the purchase is still on their mind.

Outcome

By turning a routine abandoned-cart reminder into an aspirational, on-brand moment, the retailer recovers more lost revenue and converts hesitant browsers into buyers, all from a single automated send.

haven cart 01 room
haven cart 02 items
haven cart 03 hold
Cross-Sell Personalization

Complete the Look

A fashion accessories brand follows a purchase with a personalized video that styles complementary pieces around the item just bought.
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Complete the Look

Post-purchase cross-sell of complementary pieces

Cross-Sell Personalization Upsell
Who
  • A fashion accessories brand
Industry
  • Retail
Channel
  • Email

Use Case

Right after a customer buys, a fashion accessories brand sends a personalized video that picks up where the purchase left off. It centers the exact item they just bought and arranges complementary pieces around it, the bag that finishes the outfit, the earrings that match the necklace, so the follow-up feels like styling advice rather than another promo.

Every suggestion is generated live from the order, so the pairings are specific to what the customer actually purchased rather than a generic bestseller grid. A single post-purchase send handles the thank-you, the styling idea, and the next-best-product offer together, with a one-tap path to add the pieces to the same order.

Outcome

Relevant, of-the-moment pairings lift average basket size and bring customers back for a second purchase while intent is still high, turning a one-item order into a complete look.

corries ctl 01 look
corries ctl 02 pairings
corries ctl 03 add
Holiday Personalization

The Taco Spot Cinco de Mayo offer

A fast-casual taco brand turns Cinco de Mayo into a personalized video invitation, with festive specials and a time-boxed offer tuned to each customer.
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A festive Cinco de Mayo offer delivered as a personalized video

The Taco Spot Cinco de Mayo offer

Holiday Personalization Promotions
Who
  • A fast-casual taco brand
Industry
  • Quick Service Restaurants
Channel
  • App
  • Email
  • SMS

Use Case

A fast-casual taco brand turns Cinco de Mayo into a personalized invitation instead of a mass blast. The video greets each customer by name, walks them through a festive lineup of holiday specials, and hands over a personalized offer, a “ticket” to redeem in-app or in-store before the holiday ends.

Because it reads live from each customer’s order history, the specials it features and the reward it offers are tuned to what they actually buy, whether that’s a taco combo, a family pack, or a first-time deal to win back a lapsed guest. One send carries the invitation, the menu, and the offer together.

Outcome

A routine holiday email becomes a reason to visit. Personalized specials and a time-boxed offer lift redemptions across the Cinco de Mayo window and bring lapsed customers back for the occasion.

taco cinco 01 invitation
taco cinco 02 lineup
taco cinco 03 ticket
Loyalty Onboarding

Onboarding of a skincare brand

How a skincare brand onboards new loyalty members with a personalized welcome video and tailored first picks.
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Welcome to the club

Onboarding of a skincare brand

Loyalty Onboarding Personalization
Who
  • A skincare brand
Industry
  • Retail
Channel
  • App
  • Email

Use Case

When someone joins a skincare brand’s loyalty program, the first message is usually a static “welcome” email with a coupon buried at the bottom. This replaces it with a personalized welcome video that greets the new member by name and turns the sign-up into a guided first experience. It walks them through how the program works: how points are earned on every purchase and review, what the first reward unlocks, and how to redeem it, so the value of joining is clear from the very first touch.

The video reads live from each member’s sign-up preferences, so the routine it recommends is built around their own skin type and concerns rather than a generic bestseller list. A tailored set of first picks, a simple starter regimen, and a limited-time welcome offer are all assembled on the fly, and every member sees a version made for them instead of the same mass email.

Outcome

New members understand the program in the first minute instead of scrolling past another coupon, and the personalized picks give them a concrete reason to make an early first purchase. The result is faster activation, a stronger first impression of the brand, and loyalty members who start engaging well before the welcome offer expires.

lumiere 03 picks