Real-time balances
Automatically pull each player’s balance, bonus, and recent bets into a video that updates every session.
Turn every player into a VIP, from their first deposit
Transform your player data into dynamic, personalized video that updates in real time based on balance, favorite games, and live odds, at the moment each player opens it.
Live content for a fast-moving game
Hyper-locality
Show each player the games, leagues, and promotions that are live and legal in their region.
Odds and result triggers
Switch the offer the instant odds move or a match ends, turning a result into a reactivation before the moment passes.
What our customers say
Kärolin Vikkat
CRM Director
Coolbet
“The use of Blings’ personalized video technology helped us to increase FTDs by 3.66 and has been transformational in our onboarding customer journey and overall engagement rates. The video’s call-to-action was highly compelling in comparison to our regular text emails, and we’re excited to duplicate this success throughout our CRM strategy as we continue to grow our partnership with Blings.”
3.66x
First-time deposit conversion
3.18x
Click-through rate
35%
More email opens
Ilana Barak
Head of Digital Products and Customer Experience
Mifal Hapais
“Partnering with Blings was a game changer for us at Pais. The MP5 technology and their expert approach delivered exceptional results in our Refer a Friend campaign and beyond. The technology enables highly personalized messaging with high customer engagement. In the Refer a Friend campaign, we achieved a 27% share rate among existing members who watched the first message… And out of the audience that engaged with the second video we saw 20% who joined our service”.
27%
Share rate
20%
Loyalty signup
41%
CTR increase
Ton Van Kleef
Vice President, Marketing
GAN
“Partnering with Blings has been a game-changer for us at GAN. The ‘Pick a Card’ campaign using their interactive video technology drove significantly higher engagement compared to textual campaigns and up to 3 times the betting amounts. The results from our A/B test exceeded our expectations, proving the clear immense value of gamified video content in our marketing strategy.”
Read the case study Built for every stakeholder
From acquisition to retention, Blings gives every team a new way to move players.
Recover revenue with can’t-miss retargeting
Stop losing players to abandoned signups and dormant accounts. Blings turns a half-finished deposit or a lapsed balance into a personalized video that loads instantly, with the player’s bonus and next best bet built in, moving them from maybe later to play now.
3.66x
Key stat
first-time deposit conversion.
The power move
How top brands use Blings
The end of the “loading” era…
Traditional MP4s are static files. Blings runs on MP5, live code that assembles each video on the device. Experience the shift from a render queue to instant, infinite scale.
The old way
Stuck in the queue
In the time it takes a traditional server to render a single batch of personalized videos, your boosted-odds promo is already over. Every time you change a price, an offer, or a market, you have to hit export and wait. It is slow, expensive, and impossible to scale to millions of players.
The bottleneck Hours of server time for a few thousand variations.
The risk Outdated offers and broken player experiences.
The Blings way
Zero rendering. Infinite personalization.
Blings does not pre-render video. It generates each video on the player’s device at the Moment of Open. By connecting your database directly to our video layer, every player receives a unique, 1:1 high-definition experience with zero latency.
The speed 1,000,000+ variations generated in the blink of an eye.
The scale Hyper-personalized content to your global audience simultaneously.
Popular use-cases
Player re-engagement
Re-engage dormant players with their balance, a boosted-odds offer, and a countdown to jump back in.
Limited-time offers
Run a boosted-odds or free-bet promo with a live countdown that expires on its own.
Welcome bonus activations
Greet new players by name with their welcome bonus and a one-tap path to their first deposit.
Live bet promos
Fire a personalized in-play offer the moment odds move or a match heats up.
Birthday
Send a personalized birthday video with a free bet and a live countdown to redeem it.
Questionnaire
Ask players what they want inside the video, then route every answer straight to your CRM.
Member data collection
Enrich each profile one in-video question at a time, rewarding answers with progress toward the next tier.
Friend referral
Turn players into advocates with a shareable video invite tied back to them and tracked in your CRM.
Seasonal offering
Run a seasonal promo that adapts to each player’s region, favorite games, and the moment they open it.
The speed gap
The speed gap
Traditional MP4
Launch a promo
Minutes: paste one link into your existing campaign
Days: brief, design, render, export, upload
Change odds or an offer
Updates itself at the moment of open, no re-send
Re-export and re-send the whole batch
Region-restricted game
Drops out automatically, per market
Stays in the ad until you rebuild it
Scale
Millions of 1:1 videos, no cap
Capped around 5,000 videos per day
See how Blings can help you
Sign up for a demo to see how Blings can improve your ROI.